Beyond the Sea represents the finest that the sea can represent to us with a variety of dried seafood products, such as anchovy, shrimp, and squid, it is a one-stop solution for your daily recipe from your home kitchen into the central kitchen for your business. The logogram and logotype are both influenced by the sea and its aspects, especially the fish. The logogram is shaped based on the shape of the letter "B" and a simplified fish illustration to fill its counter. As for the logotype, the stem especially the letters "B" and "D" mimic the shape of a fish tail. ​​​​​​​